Tuesday, March 10, 2015

Instagram Boosts Advertising Campaign with Its New Multi-Image Feature ‘Carousel’


(Digital Marketing Agency) – Popular Facebook-owned, photo-sharing app Instagram now allows advertising marques to promote their products using its latest multi-image ‘Carousel’, the app’s newest feature for promoting its revenue.
The feature sports four branded images in one category which then can be swipe in series. The ‘learn more’ option will allow users to click the hidden URLs and directly access to the photos’ sources.
The idea, according to a post on Instagram’s official blog on Wednesday, is to match the multi-page ad campaigns found in print magazines. An automobile company, for example, could highlight different features of a new car and include a link to a website with more product information.
As of now, this lucrative feature is only vacant at the United State with a limited advertising partners.


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