Thursday, January 22, 2015

Twitter Snaps up India-Based Marketing Start-up ZipDial for 30- 40 Million Dollars



(Digital Marketing Agency, thesnsgroup.com)- Leading social network Twitter Inc. has officially confirmed its acquisition of India’s mobile phone marketing start-up ZipDial, a firm that offers consumers phone numbers for use in marketing campaigns.

The move comes as Twitter has its sights set on expanding in the world's second-biggest mobile market, with the deal reportedly worth between $30 million and $40 million.

However, the US-based powerhouse did not disclose exact terms of the purchase.
"This acquisition significantly increases our investment in India, one of the countries where we're seeing great growth," Twitter said in a statement.

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