Wednesday, November 26, 2014

Sony to Count on PlayStation, Image Sensors for Revenue Growth



(Digital Marketing Agency, thesnsgroup.com)- Sony Corp is reportedly ready to cut its TV and mobile phone product line-ups in bid to focus more on its buoyant PlayStation 4 and image sensor businesses, a move that could generate staggering revenue for the Japan-based company.

The plan comes as Sony has recently lost ground to nimbler rivals like Apple Inc. and Samsung Electronics Co Ltd in consumer electronics.

“Sony said it was aiming to boost sales for its videogame division by a quarter to as much as 1.6 trillion yen ($13.6 billion)…,” Reuter reported.

“At its devices division, which houses its image sensor business, Sony said sales could increase 70 percent to as much as 1.5 trillion yen. Sony's sensor sales are already robust, with Apple using them in its iPhones while Chinese handset manufacturers are increasingly adopting them.”


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