
(Digital Marketing Agency)
– While other electric giants such as Apple and Samsung are striving to create
high-tech, wearable watches to match with their smartphones, Intel ironically
has also introduced recently its first-time wearable device. However, this is
more fashionable and aim for "highly connected
women" with a wearable bracelet called - My Intelligent Communication
Accessory (MICA).
A
cooperated work with Opening Ceremony, the device’s main features include text
message, Yelp, Gmail, Facebook events and Google Calendar.
"Our
pioneering collaboration with Opening Ceremony and the introduction of this
category-defining smart jewelry piece advances wearable technology as a
distinctively stylish accessory that places importance on both aesthetics and
functionality," said Ayse Ildeniz, VP and general manager for business
development and strategy, New Devices Group at Intel.
"MICA
captures Intel's philosophy that technology should enhance jewelry in order to
make wearable technology truly 'wantable,' in addition to seamless and
productive," she added.
The bracelet
will be available in the U.S. from early December.
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