Digital Marketing Agency, YP has rolled out a new local search feature. The new feature, called ypSearch, promises to turn local searches into leads for small and medium-sized businesses (SMBs).
When an SMB purchases YP desktop or mobile search ads, those ads are automatically delivered throughout Google, Yahoo, and Bing, in addition to YP.com, then leads are driven through calls, emails, and online form stills from the search results.
Darren Clark, chief technology officer at YP says: "ypSearch removes the complex tasks associated with running search marketing campaigns across multiple sites. We combine the personal service of an individual consultant, the expertise of a local agency, and the scale of a national brand."
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