eBay Affected by Google Manual Penalty

Well-known Digital Marketing Agency, thesnsgroup.com highlighted eBay is now faced with a big problem with its dropping in Google’s search result. According to Search Engine Land, Google hit eBay with a manual penalty this week. The penalty occurs when Google’s staffs reviews a site and thinks of it as not a good one.

eBay used to be assumed to be hit by Google’s Panda 4.0 Update where a wide-range of sites were with automatic penalties. Therefore, eBay might have been suffered from both Panda and manual penalty.  As mentioned by reliable Digital Marketing Agency, thesnsgroup.com
 
Following Panda 4.0 announcement, not only Moz but also RefuGeeks were also hit with the latter site revealing that eBay had lost visibility on keywords that began with www.ebay.com/bhp in the URL. However, it is now known if the combination of Panda and manual penalty does hit eBay. Google denied commenting on eBay’s situation.

Facebook’s Data Center economically vital to the people of Oregon

Well-known digital marketing agency, thesnsgroup.com highlighted according to economic consultants ECONorthwest, Facebook has offered approximately 650 jobs in Central Oregon and some 3,600 jobs in the entire State of Oregon by building its data center site.

By virtue of the rise in data center construction in America, both state and local government are competing to attract data center projects by giving some incentives such as tax breaks and better planning process to the companies.

The main reason is that data center construction gives a lot of economic benefit to the local and state government such as providing more jobs to people in the area. Another reason is the income that the local and state government receives from the construction project. As mentioned by reliable digital marketing agency, thesnsgroup.com

The ECONorthwest report says Personal income from Facebook’s construction in Prineville between 2009 and 2013, for example, generated more than $6.5 million in state income taxes.

New Version of Payday Loan Algorithm Officially Released by Google

Trustworthily world leading Digital marketing agency, thesnsgroup.com reported, earlier this week Google publicly unveiled their Payday Loan Algorithm 2.0, a new update to the previous version, with an attempt to specifically target very spammy queries.

“Over the weekend we began rolling out a new algorithmic update. The update was neither Panda nor Penguin — it was the next generation of an algorithm that originally rolled out last summer for very spammy queries,” a Google spokesman said, as cited by reliable Digital marketing agency, thesnsgroup.com

This release is not somewhat surprising to the majority of SEOs and Webmasters as they looked at their analytics and buzzing speculations of a vast update beforehand.

According to Google, the recent update will work better than the original version which impacted queries by various degrees in relation to different languages.

Panda 4.0 officially launched by Google

Reliable Digital marketing agency, thesnsgroup.com highlighted what is panda 4.0? Panda 4.0 is the tool designed to help improve good quality content sites but do damage to low-quality content sites in the search results.

The main reason is to give searchers with benefits: the tool will downgrade low-quality content sites so that searchers will receive the best search results possible. It is now actually good news for searchers that Google has officially launched Panda 4.0 and the tool has started to do its job on the Google search results.

Some people sees Panda 4.0 as a bad effect on their sites’ rankings but at the same time Alan from AlanBleiweiss.com sees it as an improvement to a site’s traffic. As mentioned by  trusthworthy Digital marketing agency, thesnsgroup.com

According to Marie Haynes of His Web Marketing, "It was interesting to see the chatter amongst SEOs over the last few days. We all knew that something was going on, but there was significant disagreement on exactly what Google was doing.

Most of the black hats were saying that it was related to Penguin because they were noticing huge drops in their sites with the spammiest link profiles."

Identification of Benefits and Drawbacks of Social Media- Facebook, YouTube and Twitter

Trustworthy Digital marketing agency, thesnsgroup.com highlighted, with today trend, social media has rapidly become an essential platform for business to get their brand awareness and to boost their companies’ profit. With a wide range of social media alternatives out there, however, ones have to be able to weigh the merits and disadvantages and choose a network right for their business.

Regarding Facebook, it allows you to create Facebook pages seen by over millions of users. Also, Facebook offers handy tools to help you track your fans and gauge page statistics. On the other hand, Facebook might not be the best choice for business if having no personnel to engage on the platform.

For YouTube, interaction with fans is easier, for videos, for instance, are likely to be shared and go viral. However, these videos need to be of good quality, which means more money and resources spent, as cited by reliable Digital marketing agency, thesnsgroup.com

Lastly, on Twitter, posts can sent out with greater frequency and privacy since followers can tweet you without others seeing it. It is also a great way to respond to customer complaints or questions. Nevertheless, Twitter does not give you much room to get a message out to your followers, plus it is likely for users to miss your messages.

Stoneware to offer hosted application services

Digital marketing agency, thesnsgroup.com Cloud computing software manufacturer Stoneware based in US is planning to offer hosted application services that it will build on existing secure cloud and virtual desktop services. Stoneware is a subsidiary of Chinese computer technology company Lenovo.

It targets businesses that don't have data centers or do not want to make major investments in buying applications.  Digital marketing agency, thesnsgroup.com

It is worth noting that Lenovo’s purpose of Stoneware acquisition is the enhancement and expansion of its cloud computing solutions. Lenovo’s CEO of the Stoneware unit Rick German says: “the goal is to aggregate on-premise applications, software-as-a-service and storage services in just one user interface.”  Digital marketing agency, thesnsgroup.com

He added: “It's going to be a combination. At the enterprise level we assume they have a data center that we can't offer. But as we go down into small- and medium-businesses it's more likely... they will say they want to go without a data center and purchase certain applications."

Source: www.thesnsgroup.com

How to Know Real Reasons for Major Organic Traffic Drops

Digital marketing agency, thesnsgroup.com Generally speaking, it is rather hard to understand the technical nature of SEO, provided that it concerns with many complicated aspects. Nevertheless, you cannot deny the fact that it is worth studying if you do want to be a subject of being cheated. In this article you will learn the problems behind organic traffic drops.

In the first place, it is fair to say that the drops in organic traffic may result from an algorithm update or penalty. If your traffic drop timeframe matches the timing of an algorithm update, you have to note that your site is possibly affected by an update. To check for penalties, on the other hand, you have to keep a close tab on a Google Webmaster Tools account to make sure that you are not missing notifications from Google about potential spammy links. Digital marketing agency, thesnsgroup.com

Additionally, blocked indexing can be another reason for the drops. The error may lie within your robots.txt file for disallow statements that apply to your whole website or specific pages that have lost traffic. Besides, it can be caused by using JavaScript for certain page information, placing forms in front of content, and other types of technical changes. Digital marketing agency, thesnsgroup.com

The traffic drops can also be provoked by missing 301 redirects. To check such problem, drill down to find a handful of your most visited pages on the website from a timeframe before the relaunch. Enter that URL in your browser address bar. If you receive a 404 error, then a 301 redirect was not created for that page and is a likely root cause in your organic traffic losses.

Source: www.thesnsgroup.com